GM has already aimed at 12-14 year olds and hobbyists by using the name "GameMaker" itself.
Is Adobe's PageMaker software aimed at kids as well?
What about Barcode Maker? I'm guessing not to many 12-14 year olds are making products that require scannable barcodes.
And MapMaker, only $495(US).
PatternMaker, the complete studio version $2,499.
Simply appending Maker to the end doesn't target software at kids.