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2012 Game Marketing Survey


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#1 theweirdn8

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Posted 22 January 2012 - 06:11 PM

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I'm conducting a survey on the marketability of video games

The survey consists of just 30 questions.

The purpose of the survey is to find out what is potentially marketable to each demographic in the game Development field

<-------------- Click here to take the survey. -------------->

If you are viewing this post, you most likely develop games, or have a strong taste in wanting to develop games.
I will encourage you to take this survey and share the link with your developer buddies.
I hope this will help us find the proper niche within each of our own gaming studios.

Last year I conducted a previous survey here:
<--------------HERE-------------->

This is a completely different survey than the one above.
After learning a little more about survey taking and listening
to all's feedback I have finally released this survey.
I hope it is a bit of an upgrade from last year's survey.

Please be as honest as possible, so the results can reflect the truth.

I hope by March 15 or after we get over 500 results.
I hope I can use proper statistical analysis while compiling the survey's results.

Thank you for taking the time out to help you improve video games.

Also for fellow indie developers who will like to help sponsor this free survey by adding the generated codes for
those who complete this survey please send me a pm or simply post here. I believe it will be cooler to offer more
than just bonuses in Fields of Fresh, but even potentially you guys working on crazy game projects as well.

<-------------- Click here to take the survey. -------------->



**Please note GamePad image taken from: Clker.com, created by OCAL***



Survey Notes

Okay some of you will be happy to know I have been editing the survey.

Question #6 now allows you to select "NONE OF THE ABOVE"'

For Question #11, a follow up Question is now asked below it which reads:
"12. As a follow up to Question #11. Please select all of the of the below in which you DO NOT play video games on."

With this new question addition, the questions are now renumbered.


But for the Question formerly known as 13(Please rank the way you control your favorite games"). A follow up question is now asked below it which reads:
"As a followup to Question #14, please check off any of the following you do not use when playing video games."

The question titled, "Which of the following fits your most common gaming environment?" now has a "None of the Above" choice


For the Question titled, "If you own a game console, are the majority of your games for it 1st-party and exclusive games for that console?
eg. If you have a Nintendo, are most of your games like Metroid, Mario Kart, etc. "
The "I do not own a console" option was added.

For the Question titled, "What is your MOST common screen resolution when playing games?" the option "Other resolution" was added.

For the Question titled, "If you have a cell phone. Does it have a touch screen? " the option "I do not have a cell phone" was added.

The following Questions titled, "Name The Top FIVE(if any) Magazines where you get most of your game previews and reviews from." and "Name the TOP FIVE(if any )Websites where you get most of your game previews and reviews from" are no longer mandatory questions.

For the Question titled, "You are on one of your favorite websites reading about a game you are excited to
go buy and you notice something claiming that this game is terrible. What will you do?" the "None of the above" option was now added

For the Question titled, "Before I buy a game I must first" the "None of the above" option was added.

Also 2 new questions have been added


After going through this survey once more and with the feedback of this lovely community I believe this survey is now complete. I am going to actually restart this survey, so all of the results can be truly accurate with all of these revisions made. Do not fret, not too many results are posted(less than 25).


Edited by theweirdn8, 26 January 2012 - 03:02 PM.

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#2 NakedPaulToast

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Posted 22 January 2012 - 08:10 PM

How can this survey possibly help anyone make better video games? Why does what time I play have to do with it.

Edited by NakedPaulToast, 22 January 2012 - 08:11 PM.

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#3 theweirdn8

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Posted 22 January 2012 - 08:43 PM

The time a game is played was added to the survey to get the amount of time a gamer plays games to see if they are traditional hardcore gamers who game all the time. It is meant to measure how casual or "hardcore" a gamer is.
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#4 Smarty

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Posted 22 January 2012 - 08:57 PM

Question 6. As a follow up to Question 6. When do you play games the most?


Footnote 12: This is the famous recursive footnote (see footnote 12).
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#5 theweirdn8

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Posted 22 January 2012 - 09:10 PM

lol, nice typo catch
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#6 masterofhisowndomain

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Posted 22 January 2012 - 09:21 PM

That took me AGES... but I finally completed it. Hope you find something of value in there!
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#7 thatshelby

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Posted 22 January 2012 - 09:35 PM

Quite frankly, my dear, I don't give a TURKEY
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#8 theweirdn8

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Posted 23 January 2012 - 12:30 AM

Quite frankly, my dear, I don't give a TURKEY

lol, that was a reference to a famous movie quote.

Also, thank you all so much for the support.
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#9 RedOctober

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Posted 24 January 2012 - 02:06 PM

I found some of the questions awkward. On the other hand, some surprised me. Looking forward to your findings.
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#10 theg721

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Posted 25 January 2012 - 09:15 PM

That was rather annoying.

Question 11: i don't own any form of cellphone nor a Facebook account so why they had to be included is beyond me.

Question 13: OK, are you f--king kidding me. I only play games with keyboard and mouse. I hate any other control method, yet guess what? I have to put all those things on, again.

Question 18: I use 1366x768. not on a TV. Now what do I press... (I chose the lowest screen res because I can :3)

Question 23/24: None of the above is oddly absent. What's more, on 24 despite writing in the "other" box I still had to click boxes to finish the survey.
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#11 theweirdn8

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Posted 26 January 2012 - 12:40 AM

Okay some of you will be happy to know I have been editing the survey.

Question #6 now allows you to select "NONE OF THE ABOVE"'

For Question #11, a follow up Question is now asked below it which reads:
"12. As a follow up to Question #11. Please select all of the of the below in which you DO NOT play video games on."

With this new question addition, the questions are now renumbered.


But for the Question formerly known as 13(Please rank the way you control your favorite games"). A follow up question is now asked below it which reads:
"As a followup to Question #14, please check off any of the following you do not use when playing video games."

The question titled, "Which of the following fits your most common gaming environment?" now has a "None of the Above" choice


For the Question titled, "If you own a game console, are the majority of your games for it 1st-party and exclusive games for that console?
eg. If you have a Nintendo, are most of your games like Metroid, Mario Kart, etc. "
The "I do not own a console" option was added.

For the Question titled, "What is your MOST common screen resolution when playing games?" the option "Other resolution" was added.

For the Question titled, "If you have a cell phone. Does it have a touch screen? " the option "I do not have a cell phone" was added.

The following Questions titled, "Name The Top FIVE(if any) Magazines where you get most of your game previews and reviews from." and "Name the TOP FIVE(if any )Websites where you get most of your game previews and reviews from" are no longer mandatory questions.

For the Question titled, "You are on one of your favorite websites reading about a game you are excited to
go buy and you notice something claiming that this game is terrible. What will you do?" the "None of the above" option was now added

For the Question titled, "Before I buy a game I must first" the "None of the above" option was added.

Also 2 new questions have been added


After going through this survey once more and with the feedback of this lovely community I believe this survey is now complete. I am going to actually restart this survey, so all of the results can be truly accurate with all of these revisions made. Do not fret, not too many results are posted(less than 25).


Any objections?

Edited by theweirdn8, 26 January 2012 - 12:48 AM.

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#12 thatshelby

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Posted 26 January 2012 - 06:01 AM

so now I have to take it again? if i don't it will be inaccurate (not that i care)


also why is this only for 2d games? i dont see how its a marketing thing either. more like what games you like (AKA exactly the last one)
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#13 theweirdn8

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Posted 26 January 2012 - 06:16 AM

That 2D thing was added in by accident. Also, what do you mean it will be inaccurate regardless?

Also, its about seeing what the general gaming population wants and their feedback.

Can you elaborate more on your previous post means?
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#14 chaz13

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Posted 29 January 2012 - 03:27 PM

I don't really see the point in this. Did it anyway, hopefully it'll help someone.
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#15 theweirdn8

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Posted 02 February 2012 - 02:00 PM

Yeah. I noticed that it was quite long as well. I was trying to gather lots of information at once.
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#16 ean

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Posted 02 February 2012 - 02:34 PM

You know, this survey does not return the result of an average gamer. Rather, someone who uses Game Maker and likes to take surveys.
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